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Digital Omnibus tracker

Digital Omnibus proposal

Recital 43r

Compare the available Commission, Council and Parliament texts and amendments affecting this recital.

Recital total: 1 part · 0 Council drafts · 1 Parliament amendment

Source notes (1)
  • No Commission counterpart is printed for this Parliament-proposed recital.

Removed wording is struck through; added or replacement wording is highlighted.

Institutional text

European Commission proposal

The wording proposed by the Commission at the start of this legislative file.

No standalone Commission wording is mapped to these tracked parts. A newly proposed provision may have no earlier text of its own.

Institutional text

Council Presidency texts

Successive Presidency compromise texts. Their inclusion does not imply agreement or adoption.

No Council wording is mapped to these tracked parts.

Competing proposals

European Parliament amendments

These are alternative tabled amendments. An amendment affecting several tracked parts appears once here, with each target identified.

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Additional proposed wording Amendment 419 · Marina Kaljurand, Elena Sancho Murillo, Brando Benifei, Birgit Sippel, Alex Agius Saliba, Francisco Assis, Elisabeth Grossmann, Kristian Vigenin, Matjaž Nemec ITRE · LIBE
(43r)

Strictly limited contextual advertising, frequency capping, and audience measurement should not be based on any type of profiling, nor involve any retention or link with the user's past or future activity, any combining with other personal data about the individual, nor linkability of identifiers to other personal data about the individual. Personal data and metadata regarding the data subject should be deleted immediately after any strictly necessary measurement of the advertisement’s display or performance has occurred and in any case after the browsing session is closed. Cookies used for contextual advertising should be exclusively temporary, transient, non-persistent cookies that are immediately deleted after the browsing session, or any equivalent technology technically designed to expire automatically.